New Zealand Indie bands and Hip Hop acts showcase @ CMJ Music Marathon’s Opening Night

Presented by 42BELOW Vodka

The returning NZ@CMJ showcase at CMJ Music Marathon takes place on 20th October, from 6PM.

An exciting and eclectic collection of musical acts from New Zealand will grace the stage at this year’s CMJ Music Marathon festival in New York. The NZ@CMJ Showcase is one of CMJ’s opening night events and is a collaboration between New Zealand music promotion agencies NZ On Air and the NZ Music Commission – with the goal being to assist Kiwi acts to break into the international arena.

Making the journey to NYC this year are Die! Die! Die!, Surf City, Motocade, Kingston, Bang Bang Eche and Kidz In Space, along with hip hop acts David Dallas and Smashproof.

The NZ@CMJ showcase event began in 2007. The inaugural showcase was dubbed ‘one of the hottest tickets at CMJ’ by UK music bible NME and helped gain traction for the likes of Liam Finn, Cut Off Your Hands and The Brunettes. The word spread and the 2008 show was crammed too for Bang Bang Eche, The Naked & Famous and college radio darlings The Ruby Suns.

This year, with the help of 42BELOW and their music platform 42Unheard, they have expanded the capacity for the event, moving it to the Red Bull Space in Soho, NYC. Cocktails provided by 42BELOW and wine provided by Wild Rock Wines.

Vice President of Content at CMJ Network Rev. Moose says “New Zealand knows how to party with style. I’m always impressed with the quality of artists represented by this relatively small population from the other side of the globe. The Kiwis have done a stellar job branding their nationality as a collection of stunning sounds from deserving new talent. CMJ Music Marathon & Film Festival is proud to be a destination for emerging artists from such a bountiful source”.

MP3 downloads available at

Visit for more information on NZ@CMJ ’09.

WHEN:NZ@CMJ Showcase – 6:00PM October 20th, 2009

WHERE:Red Bull Space at 40 Thompson St, SOHO, NYC

WHY: To Introduce an eclectic array of New Zealand acts to the international stage

HOW:General Public: FREE with CMJ Badge or w/ RSVP at

Please arrive early, as space is limited.

Press: or press reply!


Die! Die! Die!

Clattering youngsters mix their agit pop ways with arty determination and a proud noise aesthetic. If your preferred cup of tea is a caffeine-heavy dose of South American dandelion herbal then Die!Die!Die! is the soundtrack to your trip. Coming to a town near you on a regular basis because touring is the only thing they know, these angels with dirty guitars are the proud sound of the underground.

Bang Bang Eche

Their new EP Sonic Death Cuntttt, transforms the brutality of the quartet’s live show into an orgasm’s worth of audio goodness. Building on the success of their debut 2008 release, this new EP’s lead song, “Fist Full Of Dollars,” was immediately hailed as Song Of The Day by both and Seattle’s legendary KEXP before it was even released.

Surf City

There is a proud Kiwi tradition of ramshackle indie that these Auckland kids tap into, sounding in no uncertain terms like they are channelling The Clean, the greatest Flying Nun fizz-popsters of them all, along with a determined dash of Pavement. Being the sum of your influences is no bad thing when they are this good.


This Auckland quartet once had something of the Britpop about them but now the high register hooks and quirk appeal of self-released new album Tightrope Highway has echoes of Phil Judd, the wayward genius of early Split Enz and the Swingers. And we do like that.

Kidz In Space

Is there a genre for jet-packer hip-hop? Continuing the theme of young kiwis retrofitting themselves with astronaut suits to try and rid themselves of an association with all that ‘clean, green NZ marketing’ – unless the green is smokeable – comes another back to the future outfit. Kidz in Space are a new generation making cool, mystery-shrouded beats and rhymes from a unique perspective.

David Dallas

David Dallas slipped out of award-winning Kiwi hip hop duo Frontline and drops his Con Psy persona to unleash brand new solo debut Something Awesome. Critics have already labeled it “message-laden breezy listening” and noted that the mood is a little like LL Cool J at his finest. And you cannot go wrong with that!


Tyree, Young Sid and Deach are Smashproof, the new standard bearers for New Zealand hip-hop and the Move The Crowd label. Their hard-hitting smash hit “Brother” smashed chart records earlier this year, racking up 11 straight weeks atop the New Zealand charts.


Heavy on the hooks and already the subject of some major A&R interest, the Auckland four piece take a break from recording their debut album in Toronto to enthral CMJ audiences with their brand of non-stop power pop


NZ On Air

NZ On Air funds New Zealand broadcasting, investing in a range of television, radio, music and new media content. NZ On Air’s main music mission is to get more New Zealand music played on the radio, using a creative mix of music funding schemes and promotional strategies. The New Zealand airwaves are the prime target but since 2005, NZ On Air has been working to get New Zealand music noticed internationally as well through its Phase Five program. Phase Five is all about visibility … getting New Zealand music onto the international radar and into the hands of the international music media, showcasing New Zealand music at key tastemaker events like the CMJ Music Marathon.

NZ Music Commission

The New Zealand Music Commission is a Government funded arts agency, and is committed to growing NZ music business, both at home and overseas. The Commission undertakes projects and partnerships that are strategically about getting New Zealand music out into the world and assisting music businesses in working better.


42BELOW Vodka was launched in 1998 in the premium vodka segment and has shown strong volume growth since its inception. The brand known for its innovative, bold and entrepreneurial style has earned a strong reputation for authentic New Zealand quality and exceptional taste, reflected in winning numerous prestigious international awards including gold medals (for the fourth year running) at the 45th World Selection of Spirits and Liqueurs 2007 Barcelona, the San Francisco Spirits Awards and the International Wines & Spirits competition UK. 42 BELOW vodka, acquired by Bacardi Ltd. in 2006, is currently distributed in more than 25 countries.

42BELOW launched a new music platform – 42Unheard in New Zealand this year, which is to find an unsigned band or artist and give them a record deal, funding and a chance to play at CMJ 2010. This project will become an annual event in New Zealand with the desire to take it global.


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